Today's podcast has been built on a seminar program developed by Julie Mendez, a Job Search Specialist at JSM Career Coaching. I hope Julie forgives me for some of the embellishments I've made in this monolog, some of the comments will probably give away my age! …. but Julie's message is sound, and I highly recommend this and other seminars she presents.

Julie has more than five years in the Executive Search industry in New York City and as a Branch Manager for a placement agency in Washington, DC. This background in recruiting has given her a broad insight into the need for a top notch résumé and a focused job search strategy. It also gives her the perspective of what a potential recruiter or employer will look for in a successful job candidate.

Through JSM Career Coaching, she offers resume, career coaching, job search, and interview coaching services to job seekers around the globe. Visit JSM Career Coaching at: www.JSMCareerCoaching.com

Julie draws the parallel between a job search and a personal marketing campaign.

An effective job search involves developing an integrated marketing campaign that includes multiple marketing channels executed simultaneously.

Listen to the podcast here: